About Us

SweetAction is based out of Brooklyn, NY. It is a collaboration between the founders of 100YARDStogo.com, Josh Mait and Alex Gonzalez. It is a celebration of things that bring happiness into our lives that are not related to politics, global warming, purpose-filled missions or anything that could be perceived as ‘heavy'. We think there are lots of things to enjoy in the world and we want to find fun and creative ways to bring them to life.